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overview /

The Bloc has a growing reputation for its visionary convergent thinking and outstanding creative executions. Industry professionals follow what we have to say. And accolades keep coming. As gratifying as it is to be acknowledged by our industry peers, we couldn't do great work without great clients.



Convergent Times / Awards

press /

The Bloc fosters thought leadership in every aspect of health and wellness marketing, from customer insights, to channel strategies, to measurement and analytics, and beyond. Our top talent and incisive thinkers from across industry disciplines are driving and shaping the future of the health and wellness space.



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Susan Miller Viray of The CementBloc Named Med Ad News 2012 Advertising Person of the Year

The CementBloc and Novartis Vaccines to Jointly Present Top Considerations in Interactive Selling at the 11th Annual iPharmaConnect

The CementBloc Announces Corporate Partnership with Rutgers Business School's Market Research Insights and Analytics Flex MBA Program

The CementBloc and Coore Foundation Launch Grow Sole, Multichannel Campaign to Provide Shoes for Children in Developing Countries

Ira Haimowitz, PhD, EVP, at The CementBloc, to Present on Best Practices in iPad Interactive Selling at 11th Annual ePharma Summit™

Pharmaceutical Executive
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Med Ad News
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Internet Week, New York
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Next Generation Pharma Sales and Marketing Summit
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Healthcare Relationship Marketing
Publisher's overview

Amazon listing for book sales reviews
Awards/
Award of Excellence:
Zogenix: Sumavel DosePro Launch Sales Aid

MM+M Awards
Finalist:
Best Agency Self-Promotion Campaign: Blocism

Global Awards
Finalist
Actavis: Feverall Ad

Finalist
Novartis Vaccines: Unbranded Meningitis Brochure and Holder

Davey Awards
Silver:
Sanofi-aventis: Xyzal In-Office Newsletter

Silver:
Novartis Vaccines: Menveo.com Web site

Silver:
Novartis Vaccines: Fresh Rhymes In-Office Brochure and Holder

2009

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Manny Awards
Winner:
Best Agency Self-Promotion Campaign

Finalist:
Agency of the Year Category II

Finalist:
Heart Award

Finalist:
Vision Award

Rx Club Awards
Award of Excellence:
Salix: Apriso Logo

Award of Excellence:
Basilea: Bug Playing Cards
Award of Excellence:
Basilea: Handel Trials Logo

Award of Excellence:
UCB: Cimzia CD Patient Profiles Sales Aid

Award of Excellence:
UCB: Cimzia RA Launch Ad

Award of Excellence:
UCB: Cimzia RA Launch Sales Aid

Award of Excellence:
Genzyme: Mozobil Coming Soon Ad

Award of Excellence:
Vistakon: Acuvue Direct Logo

Award of Excellence:
The Rx Club: Call for Entries Poster

Award of Excellence:
The Rx Club: Call for Entries Flash Animation

Global Award
Finalist:
UCB: Cimzia Patient Profiles Sales Aid

Davey Awards
Silver Winner:
Vistakon: Acuvue Comfortably Terrified Ad

Silver Winner:
Vistakon: Acuvue Direct Logo

Silver Winner:
Vistakon: Acuvue Measure Success Ad

Silver Winner:
Genzyme: Mozobil Coming Soon Ad

Silver Winner:
Genzyme: Mozobil Now Available Ad

Silver Winner:
Genzyme: Mozobil Release Their Potential Ad

2008

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Rx Club Awards
Gold:
The CementBloc: Birth of the Bloc Web site

Award of Excellence:
Vanda: Molly Meet Gene Ad

Award of Excellence:
Vanda: Vanda Logo

Award of Excellence:
Gay Men's Health Crisis: GMHC Campaign

Award of Excellence:
UCB: UCBeyond Banners

Award of Excellence:
Genosis: Fertell Professional Ad

Award of Excellence:
Genosis: Fertell Professional Spread Ad

Award of Excellence:
Genosis: Fertell Consumer Ad

Award of Excellence:
Cimzia: Crohn's Disease Launch Ad

Award of Excellence:
The CementBloc: Birth of the Bloc Ad

Davey Awards
Gold:
Vanda: Molly Meet Gene Ad

Gold:
Vanda: Molly Meet Gene Ad



Awards /

good causes /

From biking with our clients to eradicate Crohn's disease, to scaling tall towers for multiple sclerosis, giving back is part of our collective DNA.

causes


MS Climb to the Top
Get Your Guts in Gear
New York Cares Day & Coat Drive
Doe Fund
Avon Walk for Breast Cancer